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Doing Statistics for Business With Excel—Data, Inference, and Decision Making
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Doing Statistics for Business With Excel—Data, Inference, and Decision Making

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商品簡介

The primary goal of this text is to teach students how to do statistics and how to use statistics as a tool for making intelligent, informed decisions. Statistics is a means to an end, not the end itself. It is important that students remember what statistics measure and why one might want to use them.

The pedagogial focus of DOING STATISTICS FOR BUSINESS 2/e is data driven, emphasizing statistical reasoning, interpretation, and decision making. Pelosi and Sandifer want to teach the "practice" of statistics; therefore, the emphasis is on comparison and interpretation rather than rote calculation. To support this approach, the text includes discussions of practice as opposed to theory. In order to focus on decision making, the use of the computer is emphasized to keep students from getting bogged down in the details of the calculations. All of the cases found in the text are based on real business situations and data that are relevant to student life. Most chapters begin with a motivating example based on real-world data. This example is then threaded throughout the chapter and to a lesser extent throughout the book.

DOING STATISTICS FOR BUSINESS 2/e is intended for use in a one- or two-semester introductory business statistics course for undergraduates. The first 10 chapters cover topics that are usually found in a one-semester course. The remaining chapters are designed to be added or skipped at the instructor's discretion.

作者簡介

Marilyn K. Pelosi, Western New England College
Theresa M. Sandifer, Southern Connecticut State University

目次

* Introduction: The Role of Statistical Thinking in Management
* The Language of Statistics
* Graphical Displays of Data
* Numerical Descriptors of Data
* Analyzing Bivariate Data
* Probability
* Sampling Distributions & Confidence Intervals
* Hypothesis Testing: An Introduction
* Inferences: More One Population Tests
* Comparing Two Populations
* Regression Analysis
* Multiple Regression Models
* Time Series & Forecasting
* Experimental Design & ANOVA
* The Analysis of Qualitative Data
* Improving & Managing Quality
* Making Your Case
Appendix A: Statistical Tables
Appendix B: Explanation of Large Data Sets
Appendix C: An Introduction to Microsoft Excel and Kaddstat
Glindex: a combination glossary-index

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優惠價:90 8017
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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