Web Metrics for Library and Information Professionals

Focusing on the use of web metrics by library and information professionals to measure and demonstrate value, this guide describes which metrics are available (with an emphasis on those that are free), their use, and their limitations. It covers types of metrics (bibliometrics, webometrics, and web metrics); data collection tools; evaluating the impact of websites, blogs, other hosted content, and social media; analyzing relationships between online entities, such as individuals, organizations, social network accounts, and websites; exploring traditional publications on the web and how the web can provide greater access, access to the full text, and analysis of bibliographic content within the context of how it is being used; web metrics and structured data; and the future of web metrics and library and information professionals. Distributed by Neal-Schuman. Annotation c2014 Ringgold, Inc., Portland, OR (protoview.com)