Redefining Girly ─ How Parents Can Fight the Stereotyping and Sexualizing of Girlhood, from Birth to Tween

"Containing practical, specific parenting advice; strategies for effecting change with educators, store managers, corporations, and more; and tips for challenging and changing the media, this essential guide gives parents the tools they need to fight back against the modern stereotyping and sexualization of young girls. Activist Melissa Wardy shares tangible advice for getting young girls to start thinking critically about sexed-up toys and clothes while also talking to girls about body image issues. Sheprovides tips for creating a home full of diverse, inspiring toys and media free of gender stereotypes, using consumer power to fight companies that make such major missteps, and taking the reins to limit, challenge, and change the harmful media and products bombarding girls. Redefining Girly provides specific parenting strategies, templates, and sample conversations and includes letters from some of the leading experts in education, psychology, child development, and girls' advocacy"--

Melissa Atkins Wardy is the founder of Pigtail Pals & Ballcap Buddies, a company that sells empowering and inspirational children’s apparel and products, and Redefine Girly, a blog focused on the issue of the sexualization of girls. She is the cofounder of The Brave Girls Alliance, a gender equality think tank and advocacy group dedicated to communicating with and influencing media, corporations, and retailers. She has appeared on CNN, FOX News, BlogHer, and in Ms. Magazine. She lives in Janesville, Wisconsin. Jennifer Siebel Newsom is the writer and director of the documentary film Miss Representation and the founder of MissRepresentation.org, a call-to-action movement that provides women and girls the tools to realize their full potential.