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The editors (all of Zeppelin U., Germany) believe that moral reasoning has become more and more important to economic conduct, citing consumer demand for environmentally responsible products as an example. The authors of the 12 papers presented, approaching the topic from diverse perspectives across the social sciences, address this issue of the incorporation of morality into market function, first addressing foundational conceptual issues. Next they discuss the impact of the idea upon traditional social science and economic theory. In a section on social institutions, authors discuss the moralization of markets in the context of commodification, consumption, and the expansion of the private sector. Finally case studies are presented that look at genetically modified food, tobacco, global garment markets, and worker response to corporate organizational change. Annotation c2006 Book News, Inc., Portland, OR (booknews.com)
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