Your Personal Stop Smoking Plan

The Allen Carr Easyway method has helped millions of people to stop smoking. This is the first interactive Allen Carr title, which reproduces the revolutionary Allen Carr session in book form—you are your own therapist. Filling in the form on the page, you write your own story of how you came to smoke, listing all your reasons for smoking and your fears about life without smoking. Guided by the text and interactive format, readers come to recognise the truth about smoking, and in particular their smoking, by writing down their own beliefs, aspirations and insights as they go along. Towards the end of the book you are asked to rewrite the story of your life as a smoker with a positive ending.

Allen Carr was born in 1934. The first in his family to enter the ‘professions’, he received articles from a prestigious firm of City accountants and began a career in a business he soon came to loathe. After filling a series of highly paid positions, punctuated by a two-year stint in the army as part of his country’s National Service programme, Allen reached the nadir of his disillusionment with accountancy. Fed up with the old boys’ network and complacent attitude, he took a completely different direction, starting a property development business, initially with a friend and later striking out on his own with his wife, Joyce. By this point in his life, Allen was chain-smoking 100 cigarettes a day, despite the fact that his older sister, Marion, and his father had died prematurely of lung cancer. After repeated failed attempts to stop smoking, Allen’s conversion into a non-smoker was as dramatic as it was totally unexpected. His discovery of the kernel of what would become the Easyway method brought about another life-changing decision: to dedicate his life to the fight against nicotine addiction. Allen made this decision in July 1983. Since then he has built Easyway into an international brand with clinics in over 20 countries across the world, and developed his method into the most effective stop smoking therapy currently available. In 2006 Allen was diagnosed with lung cancer and passed away that November.