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Mathematics for Retail Buying
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Mathematics for Retail Buying

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904104
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This best-selling textbook meets the needs of students who will be directly or indirectly involved in the activities of merchandising and buying at the retail level.Mathematics for Retail Buying explains the essential concepts, practices, procedures, calculations, and interpretations of figures that relate to producing profitable retail buying and selling operations. This edition introduces a new co-author and a thoroughly updated approach that incorporates actual retail scenarios and concepts that are relevant to the fashion industry today. The book has been reorganized to begin with an introduction to profitability, and includes more linear chapter titling to make the book easy to use and navigate. The chapter on dollar planning and control has been expanded to include more coverage of six month planning process and assortment planning. The new edition integrates current retail business metrics and a range of sample data sets for student practice. An additional section in each chapter explains how the next chapter builds on the previous, and cumulative problems connect each chapter concept. More than 250 practice problems and 20 case studies apply industry concepts and terminology in realistic merchandising situations. A companion website now contains all practice problems from the text, plus brand new case studies and allows hands-on practice computing retail buying functions and setting up formulas in spreadsheet format.

New to This Edition
- Reorganized Units I and VI reflect the order of prior editions and open the textbook with the discussion of "merchandising for profit" and profit and loss concepts.
- Retitled "Units" to "Chapters" to make the book more user-friendly.
- Updates problems in all units and case studies for currency and relevancy to the industry today, including at least 25% new practice problems and 50% new case studies.
- Expanded chapter on "Dollar Planning and Control" to include more on sales planning and comprehensive coverage of the six month planning process and assortment planning.
- Explains how retailers do this in today's world, not only for brick and mortar but for omni-channel, including a sampling of problems from all retail sectors should be included.
- Includes criteria necessary for determining when to take markdowns in that chapter.

PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315725.

作者簡介

Bette K. Tepper is a former faculty member of the Fashion Management Department at the Fashion Institute of Technology (FIT), US, where she taught for more than 30 years, and served as Assistant Chairperson of Marketing Fashion and Related Industries Department.

Marla Greene is Clinical Associate Professor of Fashion Merchandising at LIM College, NYC, US. She has more than 25 years in the industry as a Buyer and Merchandise Manager for different retailers and channels of distribution such as Bare Necessities, Liz Claiborne Inc.and Belk Stores, among others.

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