The Science of Attitudes
商品資訊
ISBN13：9781138820784
出版社：Psychology Pr
作者：Joel Cooper; Shane F. Blackman; Kyle T. Keller
出版日：2015/10/06
裝訂／頁數：精裝／346頁
規格：25.4cm*20.3cm*1.3cm (高/寬/厚)
商品簡介
This textbook is aimed at advanced undergraduates and graduate students interested in how attitudes are formed and changed – a topic that is essential and ubiquitous to the study of social psychology and human behavior more generally.
It uniquely integrates classic and contemporary research to give a comprehensive and rounded view of the field from its inception to present-day theory, methodology, and controversies.
Coverage of the field of attitudes includes research on the organization, structure, strength, and function of attitudes, while the field of persuasion is highlighted by work on attitude change that focuses on propositional and associative learning, metacognition and dynamic theories of dissonance, balance and reactance. The text provides clear integration of the properties of the attitude with the dynamic considerations of attitude change. It is also the first textbook on attitudes to devote entire chapters to work on implicit measurements, resistance to persuasion, and social neuroscience.
The book provides a comprehensive and engaging text for upper-level students of social psychology and related fields with an interest in attitudes and attitude change, including marketing, advertising, and political science.
作者簡介
Joel Cooper has been on the Psychology faculty at Princeton University since obtaining his Ph.D. from Duke University. He is past editor ofthe Journal of Experimental Social Psychology, is the author of several books and co-editor of theSage Handbook of Social Psychology.
Shane F. Blackman received his A.B. degree in psychology at the University of Chicago and his Ph.D from Princeton University in psychology and public policy. His scholarship has focused on attitudes, naive realism and social policy.
Kyle T. Keller received his Ph.D. from Princeton University and his A.B. degree at the University of Arizona. He contributed to research in cognitive dissonance, choice and choice behaviors. Kyle was a selected as a Fellow of the Princeton Energy and Climate Scholars.
今日66折
您曾經瀏覽過的商品
購物須知
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。