Attitudes, Aptitudes, and Aspirations of American Youth ― Implications for Military Recruiting
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ISBN13:9780309085311
出版社:Natl Academy Pr
作者:National Research Council (U. S.) Commit (COR); Anne S. Mavor (EDT)
出版日:2003/01/01
裝訂/頁數:精裝/327頁
規格:23.5cm*15.9cm*2.5cm (高/寬/厚)
定價
:NT$ 4350 元若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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This report, established by the National Research Council at the request of the Pentagon, makes recommendations on how the U.S. military can apply principles of behavior psychology and advertising to increase recruitment of young people into the ranks. Much of the material is devoted to analyzing demographic trends among youth affecting propensity to want to join the military, as well as national survey data on attitudes towards citizenship, work, education, and military service. Annotation (c) Book News, Inc., Portland, OR (booknews.com)
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