Motivation and Performance ─ A guide to motivating a diverse workforce

There are persistent and popular myths about group differences in values and approach to work; men are seen as assertive whilst women are emotional, some see the Millennial Generation as technology addicted self-promoters, others view them as a force for positive change in the workplace. What this means is that many organizations are approaching the issue of employee engagement and motivation by managing to a stereotype. For the first time Motivation and Performance challenges these notions, bringing together the research evidence that shows that group differences are often exaggerated and that what is most important for all organizations is getting to the heart of what really motivates their people. This book shows how to ensure that all motivators are considered, both the fundamental needs for financial and job security as well as the need for personal growth, to improve employee satisfaction, boost organizational productivity and reduce turnover.

Underpinned by original research, Motivation and Performance will feature case studies from finance to front-line retail employees and public sector workers to show how the principles of motivating employees apply at all levels of the organization rather than focusing on just high performance at the leadership level. It will show how values and motivation can be changed and developed and the significant impact that they have on an employee's desire to progress in a company or to leave. It offers practical guidance from a framework for conducting effective visits to front-line locations, and qualitative questions to ask, to guidance on when and when not to use external motivation-building programs.

Adrian Furnham is Professor of Psychology at UCL, and Adjunct Professor of Management at the Norwegian School of Management, and has lectured widely abroad. He has written over 1000 scientific papers and 70 books and is among the most well-known and productive psychologists in the world, noted for his motivational speaking. Adrian is also a newspaper columnist previously at the Financial Times, now at the Sunday Times. He wrote regularly for the Daily Telegraph and is a regular contributor to national and international radio and television stations including the BBC, CNN, and ITV.

Ian MacRae is Director of High Potential, an organizational consultancy providing customised psychological tests and reports for improving performance, predicting potential and developing people.