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Social Media ─ A Reference Handbook

Social Media ─ A Reference Handbook

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商品簡介

Social media is arguably one of the most powerful technology-enabled innovations since the Internet itself. This single-volume book provides a broad and easily understandable discussion of the evolution of social media; related problems and controversies, especially for youth; key people and organizations; and useful social media data.


• Provides readers with a clearly written overview of the impacts of social media worldwide that highlights key people and companies in the development of social media

• Presents up-to-date information on the range of problems related to social media and presents potential solutions

• Offers a variety of voices from social media experts, supplying perspectives from creators to users

作者簡介

Kelli S. Burns, PhD, is associate professor in the Zimmerman School of Advertising and Mass Communications at the University of South Florida.

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定價:100 3960
無庫存,下單後進貨
(到貨天數約30-45天)

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