Health Communication - Theoretical And Critical Perspectives
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ISBN13:9780745697727
出版社:John Wiley & Sons Inc
作者:Cross
出版日:2017/03/03
裝訂/頁數:精裝/224頁
規格:22.9cm*15.2cm*1.9cm (高/寬/厚)
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Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication to ensure effective practice.
This book sets out a new critical agenda, clearly situating health communication within its social context. It provides a critical overview of three key disciplinary areas ? education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently political and pay close attention to issues of power, ethics and inequality throughout the text.
This book will be a valuable resource for students at all levels who require a critical perspective as well as practitioners in health communication and health promotion. The authors have extensive experience in teaching health communication and health promotion internationally. With reference to detailed examples and annotated suggestions for further reading, this book is an accessible and valuable resource for analysing contemporary health communication.
This book sets out a new critical agenda, clearly situating health communication within its social context. It provides a critical overview of three key disciplinary areas ? education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently political and pay close attention to issues of power, ethics and inequality throughout the text.
This book will be a valuable resource for students at all levels who require a critical perspective as well as practitioners in health communication and health promotion. The authors have extensive experience in teaching health communication and health promotion internationally. With reference to detailed examples and annotated suggestions for further reading, this book is an accessible and valuable resource for analysing contemporary health communication.
作者簡介
Ruth Cross is Acting Principal Lecturer in Health Promotion at Leeds Beckett University
Sam Davis is Senior Lecturer in Health Promotion at Leeds Beckett University
Ivy O?Neil is former Principal Lecturer and Professional Lead for the Health Promotion team at Leeds Beckett University
Sam Davis is Senior Lecturer in Health Promotion at Leeds Beckett University
Ivy O?Neil is former Principal Lecturer and Professional Lead for the Health Promotion team at Leeds Beckett University
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