Gender, Race, and Class in Media ─ A Critical Reader

How does mass media help shape our economic, cultural, political, and personal worlds? 

This provocative new edition of Gender, Race, and Class in Media introduces and analyses contemporary media scholarship that builds on a student’s own media experience to help create meaning out of current media images and stories. Students explore some of the most influential forms of today’s popular culture—including the internet, television sitcoms, movies, pornography, and advertising—in three distinct but related areas of investigation: the political economy of production, textual analysis, and audience response. Multidisciplinary issues of power related to gender, race, and class are integrated into a wide range of articles examining the economic and cultural implications of mass media as institutions. Students not only develop a comprehensive understanding of the media culture communication process, but also learn how to become more actively involved in social justice. 

Visit http://study.sagepub.com/dines5e to access online resources including articles from previous editions, video links, web resources, eFlashcards, recommended readings, SAGE journal articles, and more.