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Marketing Management for School Leaders ― The Theory and Practice for Effective Educational Practice
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Marketing Management for School Leaders ― The Theory and Practice for Effective Educational Practice

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:NT$ 2850 元
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902565
無庫存,下單後進貨(到貨天數約30-45天)
下單可得紅利積點:76 點
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商品簡介

This innovative book provides aspiring school leaders with a theoretical foundation of marketing principles, coupled with examples of effective strategies to develop a marketing skill set.

作者簡介

Azure D.S. Angelov, Ph.D. has more than 20 years practical and theoretical experience in p-20 education. She has served as a p-12 teacher and tenured professor. She has written numerous books and peer reviewed articles, educated thousands of future teachers and educational leaders, and brought in over $70 million in grant awards for schools.



Deidre M. Pettinga, MBA, MA, PhD has more than thirty years professional marketing experience which run the spectrum from applied to theoretical. She has worked as Chief Marketing Officer for a national nonprofit, and has taught marketing at the college level for more than twenty years.



David F. Bateman, PhD, is a professor in the Department of Educational Leadership and Special Education at Shippensburg University of Pennsylvania. He is a former due process hearing officer for Pennsylvania for over 580 hearings. He uses his knowledge of litigation relating to special education to assist school districts in providing appropriate supports for students with disabilities and to prevent and to recover from due process hearings.

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優惠價:90 2565
無庫存,下單後進貨
(到貨天數約30-45天)

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