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Intellectual Property, Valuation, Exploitation, and Infringement Damages:2012 Cumulative Supplement
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Intellectual Property, Valuation, Exploitation, and Infringement Damages:2012 Cumulative Supplement

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:NT$ 8250 元
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907425
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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A new edition of the trusted book on intellectual property Intellectual Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages. This book comprehensively addresses IP Valuation, the Exploitation Strategies of Licensing and Joint Ventures, and determination of Infringement Damages. The author explains commonly used strategies for determining the value of intellectual property, as well as methods used to set royalty rates based on investment rates of returns.

Key concepts are brought to life through real-world examples of exploitation strategies being used by major corporations.

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優惠價:90 7425
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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