90折
Managing Change, Creativity and Innovation
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：NT$ 8635 元優惠價
：90 折 7772 元
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商品簡介
This bestselling text brings a fresh and unique approach to managing organizational change, taking the view that change, creativity and innovation are interconnected. It offers a strong theoretical understanding of change, creativity and innovation along with practical guidance and ideas for organizational change and development. The fourth edition comes with:lots of brand-new case studies and examples from around the worldextra content on innovation and technologyextended discussion and an additional chapter on the people aspects of change that includes culture, sensemaking and temporalityWritten in an engaging and accessible style, this books is essential for those studying organizational change management or creativity and innovation.
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