Information Technology For Management: Advancing Sustainable, Profitable Business Growth, 10Th Edition International Student Version
商品資訊
ISBN13:9781118961261
出版社:John Wiley & Sons Inc
作者:Turban
出版日:2015/04/24
裝訂/頁數:平裝/392頁
商品簡介
Information Technology for Management by Turban, Volonino, and Wood engages students with up-to-date coverage of the most important IT trends today. Over the years, this leading IT textbook had distinguished itself with an emphasis on illustrating the use of cutting edge business technologies for achieving managerial goals and objectives.
The 10th Edition continues this tradition with coverage of emerging trends in Mobile Computing and Commerce, IT virtualization, Social Media, Cloud Computing and the Management and Analysis of Big Data along with advances in more established areas of Information Technology.
作者簡介
Efraim Turban
Linda Volonino - Canisius College
Gregory R. Wood - Canisius College
序
More Project Management with Templates: Students are given templates for writing a project business case, statement of work (SOW), and work breakdown structure (WBS). Also, critical project management issues include the following: project post-mortem, responsibility matrix, go/no go decision factors, and the role of the user community.
New Technologies and Expanded Topics: With more purchases and transactions starting online and attention being a scarce resource, students learn how search, semantic, and recommendation technologies function and improve revenue. The value of Internet of Things (IoT) has grown significantly as a result of the compound impact of connecting people, processes, data, and things.
Easier to Grasp Concepts: With models and text graphics for each opening case (the authors’ version of infographics) learning is easier and longer-lasting.
目次
Chapter 1: Digital Technology Creates New Levers for Growth and Improved Performance
Chapter 2: Data Governance, IT Architecture, and Cloud Strategies
Chapter 3: Data Management, Big Data, and Business Intelligence
Chapter 4: Digital Networks and the Triple Bottom Line
Chapter 5: Cybersecurity, Risk Management, and Financial Crime
Chapter 6: Internet Technologies and Search Strategies
Chapter 7: Social Media Strategies and Metrics
Chapter 8: Retail, Mobile, and E-Commerce
Chapter 9: Tactical and Operational Support Systems
Chapter 10: Strategic Enterprise Systems
Chapter 11: Data Visualization and Geographic Systems
Chapter 12: IT Strategy and Balanced Scorecard
Chapter 13: Project Management and SDLC
主題書展
更多書展購物須知
外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。
無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。
為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。

