'A pioneer of modern anthropology', A. C. Haddon (1855–1940) contributed to the fields of embryology and evolutionary science before turning his interests to human civilisation and its history. In this work, first published in 1910, Haddon makes use of his wide-ranging knowledge of folk rituals and religious beliefs to introduce readers to basic principles of sympathetic magic, divination, talismanic powers and fetishism. A strong believer in the importance of preserving local religious practices and beliefs, Haddon uses the work to document customs from Britain to West Africa, America to Australia. Topics include forms of contagious magic, premised on a mutual influence between objects; amulets and talismans; magical names and words; and divination. In the second portion of the book, devoted to fetishism, Haddon offers an authoritative description of the fetish as a 'habitation, temporary or permanent, of a spiritual being', establishing basic definitions for an important field of
Alfred C. Haddon began his study of these native fabrics and garments with the collection in the Sarawak museum, Kuching, of which many of the patterns had been identified. His own collection, supplemented by one purchased for him from Dr Charles Hose, is now in the Cambridge Museum of Archaeology and Ethnology. These sources, together with an examination of the cloths in the British Museum, formed the basis of this memoir, which was originally published by Cambridge University Press in 1936. This was the first time that the beautiful and intimate patterns of Iban textiles had been investigated and illustrated. Laura E. Start contributed a full technical description of the manufacture of the fabrics and provided all the drawings.
