This book explores new and emerging ways to approach popular culture—from case studies to emerging theories—and examines how popular culture, media, and communication influence our everyda
Communication Perspectives on Popular Culture contains all new writings from many important established scholars as well as brilliant young scholars in the communication field. Contributors explore ne
Bringing together rhetorical, media studies, organizational communication, ethnographic, pop culture, mass communication, gender studies, and educational technology backgrounds to bear on polymediatio
Bringing together rhetorical, media studies, organizational communication, ethnographic, pop culture, mass communication, gender studies, and educational technology backgrounds to bear on polymediatio
