This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key m
Covering all aspects of business research, from review of the literature to multivariate analysis, this readable text aimed at advanced undergraduate students intends to help aspiring managers make be
Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data?Essentials of Business Research Methods provides research
