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2017年以前 (2)
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Arch G. Woodside (EDT)/ Francesca Golfetto (EDT)/ Michael Gibbert (EDT) (1)
Harald Bathelt/ Francesca Golfetto/ Diego Rinallo (1)
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Jai (1)
OUP Academic UK (1)

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2筆,1/1頁
作者:Harald Bathelt; Francesca Golfetto; Diego Rinallo  出版社:OUP Academic UK  出版日:2014/09/17 裝訂:精裝
This book presents a radically innovative view on trade shows as knowledge-rich places, where firms learn through observation and interaction with other economic actors, and as enablers, rather than m
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
作者:Arch G. Woodside (EDT); Francesca Golfetto (EDT); Michael Gibbert (EDT)  出版社:Jai  出版日:2008/11/30 裝訂:精裝
Advances theory and offers tools for measuring value dimensions and strength. This work focuses on advancing value theory, research and strategy in business-to-business contexts. It is suitable for im
若需訂購本書,請電洽客服
02-25006600[分機130、131]。

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