The Beginner's Handbook in Hospitality Sales was created to give sales executives entering the hospitality industry a quick introduction on how to succeed in hospitality sales. It serves as a crash co
This book provides an introduction to the theory, method, and practice of State-Trace Analysis (STA), and includes a detailed tutorial on the statistical analysis of state-trace designs. The book off
Marketing. It's a necessary, career altering technique that authors must know and most do not. What can an author do to create a "buzz" about themselves, their book and be successful?They can turn t
Celebrates the three-hundredth birthday of the versatile and profoundly influential founding father through essays and images, and accompanies the Benjamin Franklin Tercentenary traveling exhibition.