If you're a beginning blogger looking for an easy-to-follow, friendly guide to help you produce an attractively designed blog or website, this is the book for you. You'll learn the basics of WordPress
In the past, in order to make a website, you had to manually assemble all the files and develop a fair amount of technical expertise; however, an open source content management system (CMS) like Drupa
In today's busy workplace, staying on top of large projects, particularly those involving a number of team members, can be a challenge. While web-based project-management products have been around for
Marketing automation is a top trend in digital marketing, and it has the potential to help any business connect with more customers when they visit your website. New systems such as Infusionsoft and H
Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit
Use Google's AdWords to create your ads. Each chapter goes beyond the tool itself, discussing helpful resources and important issues to keep in mind. If you are completely new to search engine m
Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental ste
Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn social
The author of Going Global with Drupal 7 covers the whole gamut of popular social-networking sites, from Facebook, with its more than 300 million users, to the celebrity-frequented Twitter and beyond.
