At its most basic, re-Orientalism is defined as forms of Orientalism practiced and manifested by Orientals in representing the Orient. This book looks at the application and discourse of re-Orientalis
This book examines the use of book covers as marketing devices, asking what exactly they communicate to their readers and buyers, and what images they associate with a genre and create about a culture
"Indian Writing in English and the Global Literary Market delves into the influences and pressures of the marketplace on this genre, contending that it has been both a gatekeeper and a significant for
Orientalism refers to the imitation of aspects of Eastern cultures in the West, and was devised in order to have authority over the Orient. The concept of Re-Orientalism maintains the divide between t
Edward Said coined the term orientalism to indicate how Westerners construct The East as the alluring but dangerous Other in order to bolster colonialism. Here scholars of the humanities and social sc