PRAISE FOR THE INSIGHTS ADVANTAGE ..". this important work will provide the CEO with a blueprint on how to compete with smarter insights." -Thomas Harrison, chairman and CEO of Diversi ed Agency Servi
PRAISE FOR THE INSIGHTS ADVANTAGE ..". this important work will provide the CEO with a blueprint on how to compete with smarter insights." -Thomas Harrison, chairman and CEO of Diversi ed Agency Servi
The Handbook of Marketing Research: Uses, Misuses, and Future Advances comprehensively explores the approaches for delivering market insights for fact-based decision making in a market-oriented firm.
