Dodds, Mark (SUNY Cortland, USA),Heisey, Kevin (American University in the Emirates, UAE),Ahonen, Aila (JAMK University of Applied Sciences, Finland)
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Mark Dodds (EDT)/ Kevin C. Heisey (EDT)/ Aila Ahonen (EDT)
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Contemporary sport business is international. From international competitions and events, global sponsorship deals and marketing, sports labour markets and international broadcasting rights to lucrati