As the auto industry moves into its second century, it suffers from low margins and a sclerotic value chain that cannot evolve with customers' desires. Inventories of many weeks pile up in dealer lots
Crisis, Resilience and Survival charts the evolution of the global automotive industry, revealing the pressures and challenges facing firms in this huge but turbulent realm of business. Long-term overcapacity and swings of the economic cycle mean that many car companies are in financially perilous positions. Yet failures of auto companies are rare, and many have bounced back from the brink. Using the concept of the 'survival envelope', Holweg and Oliver argue that the ability to design, develop, manufacture and distribute vehicles competitively is not the only factor in ensuring success. Using detailed analyses of two failures (Rover and Saab) and two near-misses (Chrysler and Nissan) they explore how scale, market reach and supportive stakeholder relations can make the difference between success and failure in this global industry. This book will appeal to anyone working in, or studying the auto industry, as well as those interested in corporate success and failure.
This extensively revised edition features sections on the philosophy of Lean, value and waste, transformation frameworks, deployment, and other relevant topics.
As the auto industry moves into its second century, it suffers from low margins and asclerotic value chain that cannot evolve with customer desires. Inventories of many weeks pile up ondealer lots and
The motivation for this book came out of a shared belief that what passed as 'theory' in operations management (OM) was all too often inadequate. In one respect, OM scholars were bending over backward
The motivation for this book came out of a shared belief that what passed as 'theory' in operations management (OM) was all too often inadequate. In one respect, OM scholars were bending over backward
