The management of intangible resources like competence, relationships, brands, processes and systems is of vital importance to creating and maintaining competitive advantage in Business. With technolo
The management of intangible resources like competence, relationships, brands, processes and systems is of vital importance to creating and maintaining competitive advantage in Business. With technolo
This book is the essential guide for managers wishing to implement the benefits of Intellectual Capital thinking in their companies or divisions. It serves as an easily accessible introduction to the
As technology evolves, it can be difficult to maintain a competitive edge. The management of intangible resources like competence, relationships, brands, processes and systems becomes increasingl