Introducing English for Academic Purposes is an accessible and engaging textbook, which introduces this field from its early development to its manifestations in classrooms and research contexts aroun
Genre analysis has become a key approach within the field of English for Specific Purposes and helps students understand particular language use patterns in target contexts.Introducing Genre and Engli
Introducing English for Specific Purposes presents the key concepts and practices of ESP in a modern, balanced, and comprehensive way. This book defines ESP and shows how the approach plays a crucial
Introducing Course Design in English for Specific Purposes is an accessible and practical introduction to the theory and practice of developing ESP courses across a range of disciplines. The book cove
Introducing Course Design in English for Specific Purposes is an accessible and practical introduction to the theory and practice of developing ESP courses across a range of disciplines. The book cove
Introducing Business English provides an overview of the field and will be essential reading for students undertaking advanced undergraduate and postgraduate studies in the area of applied linguistics
Genre analysis has become a key approach within the field of English for Specific Purposes and helps students understand particular language use patterns in target contexts. Introducing Genre and Eng
Introducing English for Academic Purposes is an accessible and engaging textbook, which introduces this field from its early development to its manifestations in classrooms and research contexts aroun
Introducing English for Specific Purposes presents the key concepts and practices of ESP in a modern, balanced, and comprehensive way. This book defines ESP and shows how the approach plays a crucial
Introducing Business English provides an overview of the field and will be essential reading for students undertaking advanced undergraduate and postgraduate studies in the area of applied linguistics