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Retail Management: A Strategic Approach (PIE)
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ISBN13：9780131230286
出版社：PRENTICE-HALL;INC.
作者：Berman
出版日：2004/01/01
裝訂：平裝
版次：9
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Berman and Evans' strategic approach and emphasis on decision-making have made this text a best seller edition after edition. Key retail management concepts are reinforced with up-to-the-minute real-world examples, helping bridge the gap between theory and practice. It also includes useful career information, a comprehensive ancillary package, and a cutting-edge Web site managed by the authors.
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