VENTURING TO ASIA- TEN STRATEGIES FOR CASHING IN ON THE ASIAN INNOVATON BOOM
商品資訊
ISBN13:9780470829905
出版社:JOHN WILEY & SONS;LTD
作者:FANNIN
出版日:2011/10/06
裝訂/頁數:平裝/256頁
規格:22.9cm*15.2cm*1.9cm (高/寬/厚)
商品簡介
作者簡介
目次
相關商品
商品簡介
Find out where the new innovation hot spots are, what the next consumer waves will be, and where to catch them
Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs. From Taiwan to Singapore, technology center hubs are forming to rival the original Silicon Valley. Startup Asia gives you a close-up view into the key growth trends shaping entrepreneurship in China and India, plus the new frontier market of Vietnam.
Showing how entrepreneurs and investors can start up in Asia and go global, the book provides a first-hand, on-the-ground tour of the new technology centers that are gaining momentum all over Asia. Interviews with the most successful venture capitalists and entrepreneurs reveal their winning strategies and show how a new generation of entrepreneurs in China and India are no longer looking to the West for their cuesbut are instead crafting their own local business models and success strategies.
* Shows entrepreneurs and investors how they can pursue their dreams of launching successful start-ups in Asia
* Reveals that many of the same venture investors that first funded young businesses in Silicon Valley moved into China, then India, and are now finding their way to Vietnam
* Addresses the risks of doing business in Asia's developing markets, including lack of intellectual property protection, political and regulatory shifts, bribery, and corruption
From high-profile Forbes contributor Rebecca Fannin, Startup Asia is the essential guide for anyone looking to trek into this new frontier.
Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs. From Taiwan to Singapore, technology center hubs are forming to rival the original Silicon Valley. Startup Asia gives you a close-up view into the key growth trends shaping entrepreneurship in China and India, plus the new frontier market of Vietnam.
Showing how entrepreneurs and investors can start up in Asia and go global, the book provides a first-hand, on-the-ground tour of the new technology centers that are gaining momentum all over Asia. Interviews with the most successful venture capitalists and entrepreneurs reveal their winning strategies and show how a new generation of entrepreneurs in China and India are no longer looking to the West for their cuesbut are instead crafting their own local business models and success strategies.
* Shows entrepreneurs and investors how they can pursue their dreams of launching successful start-ups in Asia
* Reveals that many of the same venture investors that first funded young businesses in Silicon Valley moved into China, then India, and are now finding their way to Vietnam
* Addresses the risks of doing business in Asia's developing markets, including lack of intellectual property protection, political and regulatory shifts, bribery, and corruption
From high-profile Forbes contributor Rebecca Fannin, Startup Asia is the essential guide for anyone looking to trek into this new frontier.
作者簡介
Rebecca A. Fannin is the author of Silicon Dragon (McGraw-Hill, 2008), a contributor to Forbes, and a consultant and public speaker. Her news and events group, Silicon Asia, www.siliconasiainvest.com, publishes e-newsletters and research, and develops conferences in tech hotspots. Since 1992, she has been reporting on innovation, technology and emerging economies. A former international editor at Red Herring, the Pulitzer-owned International Business, AdAge and the Asian Venture Capital Journal, Rebecca has also contributed to Inc., Worth, Fast Company, Chief Executive, The Deal, and Harvard Business Review and has appeared as a commentator on Fox Business News, Sky TV and CCTV. She has lectured at several universities, including Yale, Columbia and Harvard and her speaking engagements include the Asia Society, World Affairs Council, Overseas Press Club, the Foreign Correspondents Club, World Affairs Forum, the Northwest China Council, Vancouver Trade Club and Harvard Club. Rebecca has also consulted for KPMG, Econsultancy and Sony Ericsson among others and has testified as an expert witness on China’s Internet before a U.S.-China Trade Commission in Washington D.C. Originally from Lancaster, Ohio, Rebecca resides in New York City and San Francisco. She enjoys frequent reporting trips to China, India and other emerging markets.
目次
Foreword by Kai-Fu Lee xv
Introduction 1
PART I ASIA'S HOTSPOTS OF INNOVATION 9
Chapter 1 China's Next Generation Tech Stars 11
Chapter 2 India Emerges to Narrow the Gap 47
Chapter 3 Vietnam: The Next Frontier 77
PART II ROAD MAP TO HOT SECTORS 101
Chapter 4 Catch the Mobile Boom 103
Chapter 5 Get In on the Cleantech Boom 115
Chapter 6 Ride the Consumer Wave 131
Chapter 7 Create a Niche in a Proven Sector: Outsourcing 143
PART III TOOLBOX FOR SUCCESS STRATEGIES 151
Chapter 8 Tap into Government Incubators 153
Chapter 9 Become the Next Twitter, LinkedIn, or Groupon for Asia 167
Chapter 10 Originate a Breakthrough Discovery 179
Chapter 11 Take Your Startup Public on the NYSE or NASDAQ 189
Chapter 12 Go Global from Asia 203
Afterword 213
Acknowledgments 215
Notes 219
About the Author 229
Index 231
Introduction 1
PART I ASIA'S HOTSPOTS OF INNOVATION 9
Chapter 1 China's Next Generation Tech Stars 11
Chapter 2 India Emerges to Narrow the Gap 47
Chapter 3 Vietnam: The Next Frontier 77
PART II ROAD MAP TO HOT SECTORS 101
Chapter 4 Catch the Mobile Boom 103
Chapter 5 Get In on the Cleantech Boom 115
Chapter 6 Ride the Consumer Wave 131
Chapter 7 Create a Niche in a Proven Sector: Outsourcing 143
PART III TOOLBOX FOR SUCCESS STRATEGIES 151
Chapter 8 Tap into Government Incubators 153
Chapter 9 Become the Next Twitter, LinkedIn, or Groupon for Asia 167
Chapter 10 Originate a Breakthrough Discovery 179
Chapter 11 Take Your Startup Public on the NYSE or NASDAQ 189
Chapter 12 Go Global from Asia 203
Afterword 213
Acknowledgments 215
Notes 219
About the Author 229
Index 231
主題書展
更多
主題書展
更多書展今日66折
您曾經瀏覽過的商品
購物須知
外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。
無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。
為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。