Essentials of Exporting and Importing ─ U.S. Trade Policies, Procedures, and Practices
商品資訊
ISBN13：9781609018894
出版社：Bloomsbury USA Academic
作者：Harvey Shoemack; Patricia Mink Rath
出版日：2014/08/14
裝訂／頁數：平裝／360頁
規格：22.2cm*15.2cm*2.5cm (高/寬/厚)
版次：2
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作者簡介
Harvey R. Shoemack is an international business and marketing specialist and adjunct faculty at three Chicago-area colleges, USA. For more than 30 years, he has helped American firms access foreign markets, while also assisting international firms and organizations seeking business in the United States.
Patricia Mink Rath is a consultant in marketing education in Winnetka, Illinois, USA. Her fashion merchandising experience includes work as a retail executive in department stores in the USA. She has taught college-level courses in fashion marketing and merchandising, consumer behavior, retail buying and management for more than 30 years. Mink Rath is co-author of Marketing Fashion: A Global Perspective (Fairchild Books, 2012) and The Why of the Buy: Consumer Behavior and Fashion (Fairchild Books, 2008), among other books.
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