Museum Store Association Retail Industry Report, 2014 ― Financial, Operations, Salary, and Best Practices Information for the Nonprofit Retail Industry
商品資訊
系列名：Museum Store Association
ISBN13：9781629580357
出版社：Left Coast Pr
作者：Museum Store Association (COR)
出版日：2014/08/31
裝訂／頁數：精裝／250頁
規格：27.9cm*21.6cm (高/寬)
定價
：NT$ 37500 元若需訂購本書，請電洽客服 02-25006600[分機130、131]。
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商品簡介
The 2014 MSA Retail Industry Report provides benchmarks, gives insight, and enables you to make smart business decisions to maximize sales in your museum store. The report includes hundreds of pages of valuable information and over 200 tables, including comparisons by geography, size, gross sales, and museum type with which to compare your own store. Tips concerning best practices in stocking, merchandising, and staffing, based on hard survey data, are provided. Information on web sales, catalogues, wholesaling, and special events are also included.
作者簡介
Founded in 1955, the Museum Store Association is a nonprofit, international association organized to advance the success of cultural commerce and of the professionals engaged in it. By encouraging high standards of professional competence and conduct, MSA helps retail professionals at cultural institutions better serve their organizations and the public. MSA supports museum stores through annual meetings, regional chapters, networking, and professional resources. Visit www.museumstoreassociation.org.
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