Fashion Retailing ─ A Multi-Channel Approach
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ISBN13:9781609019006
出版社:Fairchild Books UK
作者:Jay Diamond; Ellen Diamond; Sheri Diamond Litt
出版日:2015/03/12
裝訂/頁數:平裝/384頁
規格:27.9cm*21.6cm*2.5cm (高/寬/厚)
版次:3
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:NT$ 5850 元優惠價
:90 折 5265 元
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This fully updated overview of fashion retailing surveys the global expansion of retailers into the US market and US-based retailers to global markets.
作者簡介
Ellen Diamond is Professor Emerita at Nassau Community College in the Fashion, Marketing, and Retailing Department, USA. She has co-authored The World of Fashion, 5th Edition (Fairchild Books, 2013) and Retail Advertising and Promotion (Fairchild Books, 2011), among others.
Jay Diamond is Professor Emeritus at Nassau Community College, USA, where he served as the Chair of the Fashion, Marketing, and Retailing Department as well as the Dean of Business. Diamond has written numerous textbooks on fashion, retailing, and marketing including The World of Fashion, 5th Edition (Fairchild Books, 2013), Retail Advertising and
Promotion (Fairchild Books, 2011), and Retailing in the 21st Century (Fairchild Books, 2009).
Sheri Diamond Litt is Academic Dean and Adjunct Professor at Florida State College at Jacksonville, USA, and an Adjunct Professor at Colorado State University teaching online graduate and undergraduate courses in business, management and leadership programs. Dr. Diamond Litt received her Doctorate of Philosophy, Higher Education Administration from the University of Florida. She has professional experience working a designer, merchandiser and product developer for WestPoint Pepperell and Liz Claiborne. Diamond Litt is co-author of Retailing in the 21st Century (Fairchild Books, 2009).
Jay Diamond is Professor Emeritus at Nassau Community College, USA, where he served as the Chair of the Fashion, Marketing, and Retailing Department as well as the Dean of Business. Diamond has written numerous textbooks on fashion, retailing, and marketing including The World of Fashion, 5th Edition (Fairchild Books, 2013), Retail Advertising and
Promotion (Fairchild Books, 2011), and Retailing in the 21st Century (Fairchild Books, 2009).
Sheri Diamond Litt is Academic Dean and Adjunct Professor at Florida State College at Jacksonville, USA, and an Adjunct Professor at Colorado State University teaching online graduate and undergraduate courses in business, management and leadership programs. Dr. Diamond Litt received her Doctorate of Philosophy, Higher Education Administration from the University of Florida. She has professional experience working a designer, merchandiser and product developer for WestPoint Pepperell and Liz Claiborne. Diamond Litt is co-author of Retailing in the 21st Century (Fairchild Books, 2009).
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