Silicon Valley Planet Startup ─ Disruptive Innovation, Passionate Entrepreneurship & Hightech Startups

For decades now, Silicon Valley has been the home of the future. It’s the birthplace of the world’s most successful high-tech companies—including Apple, Yahoo, Google, Facebook, Twitter, and many more. So what’s the secret? What is it about Silicon Valley that fosters entrepreneurship and innovation?

With Silicon Valley, Planet Startup, Arne Maas and Peter Ester argue that the answer lies in Silicon Valley’s culture—a corporate culture that values risk-taking, creativity, invention, and sharing. Through extensive interviews with Dutch entrepreneurs working in the area, Maas and Ester show that Silicon Valley is above all a mindset: a belief in thinking, with passion and ambition, far beyond the here and now. Scholars and business and budding entrepreneurs alike are sure to find both inspiration and illumination in the stories and analysis Maas and Ester have assembled here.
 

Arne Maas is professor of marketing and Peter Ester is professor of human capital at the Rotterdam Business School of Rotterdam University in the Netherlands.