90折
Likeable Social Media ― How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, Linkedin, Instagram, Pinterest, and More
商品資訊
ISBN13：9781260453287
出版社：McGraw-Hill
作者：Dave Kerpen
出版日：2019/02/22
裝訂／頁數：平裝／296頁
規格：22.9cm*15.2cm*2.5cm (高/寬/厚)
版次：3
定價
：NT$ 1178 元優惠價
：90 折 1060 元
庫存：1
下單可得紅利積點：31 點
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商品簡介
The New York Times/USA Today bestselling guide has been updated with brand-new tactics, platforms, case studies, and statistics
More than 3 billion people are now on social media. If you’re not in the social media marketing game, you’re not in the game at all.
This new edition of the classic guide to building your brand and attracting loyal customers through smart, savvy social media engagement has new case studies that demonstrate the latest best practices; critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insight into existing platforms/content, including Instagram and Facebook stories.
作者簡介
Dave Kerpen (Port Washington, NY) is a serial entrepreneur, among the most popular writers in LinkedIn’s Influencer program, and one of the most-read contributors for Inc.com. He’s a frequent keynote speaker and has been featured by CNBC, BBC, ABC World News Tonight, the CBS Early Show, the TODAY Show, the New York Times, and more.
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