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Distribution Strategy ― The Bestx Method for Managing Networks and Channels Sustainably
商品資訊
系列名：Management for Professionals
ISBN13：9783319919584
出版社：Springer Nature
作者：Livio Moretti
出版日：2018/11/13
裝訂：精裝
規格：23.5cm*15.9cm*1.9cm (高/寬/厚)
定價
：NT$ 4050 元優惠價
：90 折 3645 元
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"Every good business manager needs to have a microscope on one eye and a telescope on the other eye – this practical, easy to follow book, anchored in solid analytic principles, allows for fast and solid transitions between diagnosis, long-term strategic thinking, and short-term execution."
Bruno Barcelos, General Manager Sandoz, a Novartis Company
作者簡介
Livio Moretti is currently Global Corporate Strategy Director for a major Pharmaceutical Company. For several years he has been implementing commercial excellence initiatives with top-tier management consultancies (McKinsey&Co, The Boston Consulting Group) for Fortune 100 multinationals around the Globe.
Graduated in Management Engineering at Politecnico di Milano, summa cum laude, and in Economics Engineering at Ecole Centrale Paris, he received an MBA degree from INSEAD Business School. At 35, after selling his first business, he co-founded a venture fund active in Real Estate, NPLs and Retail. He has been a guest speaker for international MBA programs on competitive strategy and author of several articles on commercial excellence.
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