Does Your Brand Care: Building a Better World. The C A R E-principles
商品資訊
ISBN13:9789401475037
出版社:Lannoo
作者:Isabel Verstraete
出版日:2021/03/24
裝訂:平裝
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We live in turbulent times. In the future companies will have to take responsibility and try to provide a solution to social problems. The C A R E principles are precisely designed to help companies to stay relevant and moreover prepare for the increasingly demanding customer.
This book inspires with numerous cases from all sectors, all over the world. From start-ups to multinationals. It shows that everyone, including companies, can show what they really care about.
This book inspires with numerous cases from all sectors, all over the world. From start-ups to multinationals. It shows that everyone, including companies, can show what they really care about.
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