The effects of intellectual capital compoenets of various valuation methodsDeterminants of customer loyalty of green products -The case of Gogoro in TaiwanThe influence of brand positioning and event marketing on brand layalty-The mediation roles of brand identification and brand personaliyt: The case of spectaror sport
台灣華語文教學學會 出版華語教師及有志從事華語教學人士之刊物中華民國一一○年十二月出版Volume 2, December 2021總第三十一期本刊《華語學刊》自2016年起，由原英文刊名A Journal of the Association of Teaching Chinese as a Second Language更新為TCSL Forum，秉承華語文教學研究學理和實務兼具的辦刊宗旨，本刊持續歡迎海內外華語教學界之專家學者踴躍賜稿！
本期收學術論文三篇：胡曉真著〈據象鬬戰或騎象入京？—─南方女主的譜系建構與其文學敘事〉、賴惠敏著〈后妃的荷包：溫惠皇貴太妃及其太監們的營生〉、趙席敻著〈從陳璧君看民國時期的夫人與政治〉，及書評一篇：楊惟安撰〈評介Schooling Diaspora: Women, Education, and the Overseas Chinese in British Malaya and Singapore, 1850s-1960s〉。
