Perfect for in-house PR departments and independent firms alike Helps PR professionals and their clients create realistic budgets, allocate resources and measure the financial impact of their onli
Your future is at risk. All the old rules of power and influence have changed. To succeed you need to understand and embrace the new rules. Technology and the era of globalization have revolutioniz
Faced with an unstable economy, recent college grads need more expert guidance than ever to land that dream job and make it rewarding and meaningful. This invaluable guide revised to meet the specific
