michael levy - 三民網路書店

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零售管理

作者：Michael Levy; Barton A. Weitz; Dhruv Grewal 出版社：華泰 出版日：2015/09/07 裝訂：平裝

《零售管理》第九版的主要目標，是要讓學生知道零售產業令人感到振奮的新發展。零售業已經是高科技且全球化成長的產業了。像是沃爾瑪、Home Depot、亞馬遜、星巴克與Kroger等企業，在全球不只令人佩服，且走在時代的尖端。對零售業或支撐零售業的企業如IBM、寶鹼、Google有興趣的學生，此發展乃為其提供了許多挑戰與機會。本版強調五個重要的發展： 1.大數據應用與決策分析方法 2.社群媒體、智慧型手機應用促進顧客溝通與購物體驗 3.運用行動通路的議題並提供給顧客多重通路的無縫體驗 4.肩負企業社會責任，在企業決策時將社會責任納入考量 5.全球化對零售產業的影響。其次，本版也持續關注重要的策略議題，同時強調商品與商店管理的執行與財務的考量。在不同類型的零售商中不斷檢視這些策略或是戰術性的議題，無論是大型或小型、國內或國外、銷售產品或是服務等。此外，第九版運用“REFACT”（retailing factoids）、「零售觀點」來吸引學生，使本書成為學生的優良讀物，並增進學生對零售管理課程與產業的興趣與瞭解。

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定價：760 元，優惠價：95 722

Selecting and Using Classic Cameras ─ A User's Guide to Evaluating Features, Condition & Usability of Classic Cameras

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2.

Selecting and Using Classic Cameras ─ A User's Guide to Evaluating Features, Condition & Usability of Classic Cameras

作者：Michael Levy 出版社：Amherst Media 出版日：2001/06/01 裝訂：平裝

Targeted more at photographers than at camera collectors, this guide concentrates on cameras made between 1920 and 1965. Older cameras can help a photographer master every aspect of manual photography

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定價：682 元，優惠價：79 539

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3.

Kosher Chinese

作者：Michael Levy 出版社：Henry Holt & Co 出版日：2011/07/05 裝訂：平裝

An irreverent tale of an American Jew serving in the Peace Corps in rural China, which reveals the absurdities, joys, and pathos of a traditional society in fluxIn September of 2005, the Peace Corps s

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定價：684 元，優惠價：79 540

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4.

The Neurology and Psychiatry Work-Up

作者：Michael Levy 出版社：Lippincott Williams & Wilkins 出版日：2009/12/01 裝訂：平裝

Patient Encounters: The Neurology and Psychiatry Work-Up provides practical, how-to guidance for medical students approaching patients for the first time in a new psychiatry/neurology rotation. This

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定價：998 元，優惠價：9 898

5.

Children's Fantasy Literature ― An Introduction

作者：Michael Levy 出版社：Cambridge Univ Pr 出版日：2016/03/31 裝訂：精裝

Fantasy has been an important and much-loved part of children's literature for hundreds of years, yet relatively little has been written about it. Children's Fantasy Literature traces the development of the tradition of the children's fantastic - fictions specifically written for children and fictions appropriated by them - from the sixteenth to the twenty-first century, examining the work of Lewis Carroll, L. Frank Baum, C. S. Lewis, Roald Dahl, J. K. Rowling and others from across the English-speaking world. The volume considers changing views on both the nature of the child and on the appropriateness of fantasy for the child reader, the role of children's fantasy literature in helping to develop the imagination, and its complex interactions with issues of class, politics and gender. The text analyses hundreds of works of fiction, placing each in its appropriate context within the tradition of fantasy literature.

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6.

Children's Fantasy Literature ― An Introduction

作者：Michael Levy 出版社：Cambridge Univ Pr 出版日：2016/03/24 裝訂：平裝

Fantasy has been an important and much-loved part of children's literature for hundreds of years, yet relatively little has been written about it. Children's Fantasy Literature traces the development of the tradition of the children's fantastic - fictions specifically written for children and fictions appropriated by them - from the sixteenth to the twenty-first century, examining the work of Lewis Carroll, L. Frank Baum, C. S. Lewis, Roald Dahl, J. K. Rowling and others from across the English-speaking world. The volume considers changing views on both the nature of the child and on the appropriateness of fantasy for the child reader, the role of children's fantasy literature in helping to develop the imagination, and its complex interactions with issues of class, politics and gender. The text analyses hundreds of works of fiction, placing each in its appropriate context within the tradition of fantasy literature.

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定價：1365 元，優惠價：9 1229

7.

Computer Assisted Language Learning ― Context and Conceptualization

作者：Michael Levy 出版社：Oxford Univ Pr on Demand 出版日：1997/05/29 裝訂：平裝

So far the development of Computer-Assisted Language Learning (CALL) has been fragmented. This book sets CALL in its historical and interdisciplinary contexts, providing a comprehensive overview of th

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8.

M: Marketing

作者：Dhruv Grewal; Michael Levy 出版社：McGraw-Hill Education 出版日：2018/01/26 裝訂：平裝

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定價：3464 元，優惠價：95 3291

90折

9.

M Marketing Connect Access Code

作者：Dhruv Grewal; Michael Levy 出版社：McGraw-Hill 出版日：2016/01/29 裝訂：精裝

Grewal/Levy's M: Marketing 5th edition is available through McGraw-Hill Connect®, a subscription-based learning service accessible online through your personal computer or tablet. Choose this option i

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定價：3420 元，優惠價：9 3078

Revelations: Photographs of Cleveland's African American Churches

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10.

Revelations: Photographs of Cleveland's African American Churches

作者：Michael Stephen Levy 出版社：Kent State Univ Pr 出版日：2008/05/01 裝訂：精裝

Photographer and teacher Mike Levy has spent most of his career in northeastern Ohio. Revelations grew out of an assignment from the Cleveland Plain Dealer to photograph a small, storefront church ca

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定價：1755 元，優惠價：1 1755

11.

Marketing

作者：Dhruv Grewal; Michael Levy 出版社：McGraw-Hill College 出版日：2014/04/24 裝訂：平裝

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12.

Retailing Management

作者：Michael Levy; Barton Weitz 出版社：McGraw-Hill College 出版日：2013/11/20 裝訂：精裝

This full featured text is provided as an option to the price sensitive student. It is a full 4 color text that’s three whole punched and made available at a discount to students. Also available in a

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13.

No Growth without Equity?: Inequality, Interests, and Competition in Mexico

作者：Michael Walton; Santiago Levy 出版社：World Bank 出版日：2009/02/13 裝訂：精裝

Equity and growth are central concerns for development in Mexico. Specific inequalities in income, power, wealth, and status create and sustain economic institutions and policies that perpetuate these

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14.

Expedited Procedures in International Arbitration

作者：Laurent Levy; Michael Polkinghorne 出版社：Kluwer Law Intl 出版日：2018/03/23 裝訂：平裝

Expedited Procedures in International Arbitration

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15.

Marketing

作者：Dhruv Grewal; Michael Levy 出版社：McGraw-Hill College 出版日：2017/02/15 裝訂：精裝

Grewal/Levy's Marketing shows today’s social, mobile and digital student population how marketing adds value and how firms rely on value for establishing lasting relationships with their customers.Und

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16.

M-marketing + Connect 1s Access Card

作者：Dhruv Grewal; Michael Levy 出版社：McGraw-Hill College 出版日：2015/10/22 裝訂：平裝

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17.

Marketing

作者：Dhruv Grewal; Michael Levy 出版社：McGraw-Hill College 出版日：2015/01/22 裝訂：精裝

Grewal/Levy Marketing was designed for today’s changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook

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