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《金融時報》「年度最佳商業圖書」決選（short list） 年度「財經管理」、「社會科學類」美國專業與學術卓越出版獎（PROSE Awards） 《華爾街日報》年度商業領導人閱讀書單 中研院院士．MIT講座教授新金融理論鉅著， 顛覆與挑戰傳統理性市場框架 人類有千年的演化本能，當我們開始「投資」時，市場上就不只有理性的利益算計！ 美國有一半的人在股市有投資，但經濟學家無法就這個關鍵問題達成共識：

A new, evolutionary explanation of markets and investor behaviorHalf of all Americans have money in the stock market, yet economists can’t agree on whether investors and markets are rational and effic

Half of all Americans have money in the stock market, yet economists can't agree on whether investors and markets are rational and efficient, as modern financial theory assumes, or irrational and inef

This book discusses cointegrated time series associated with financial and sports gambling markets are analyzed in terms of time-varying parameter models. Modeling premises are thatpresent and

Complex adaptive systems research employs multi-level and multidisciplinary representations of reality to study systems at all levels, from stock markets to social networks. This work provides a globa

This book develops dynamic economic models using the perspective and analytic framework provided by psychological learning theory. This framework is used to resolve apparent contradictions between optimization theory, which lies at the heart of all modern economic theory, and day-to-day evidence that short-run economic behaviour cannot reasonably be described solely as the outcome of efficiently implemented self-interest. The author applies this viewpoint to a number of problem areas in which literal applications of maximization theory have not usually proved to be satisfactory. These include analyses of decision-making under uncertainty and gambling behaviour, the role of consumer-oriented advertising in influencing behaviour, the persistence of price dispersions in markets, and inflation.

Complex adaptive systems (cas), including ecosystems, governments, biological cells,and markets, are characterized by intricate hierarchical arrangements of boundaries and signals. Inecosystems, for e

This book examines what lies behind the uncertainties surrounding the fuel and power markets. Exploring the role of renewables and how they potentially disrupt or create opportunities, it challenges w

Complex adaptive systems (cas), including ecosystems, governments, biological cells,and markets, are characterized by intricate hierarchical arrangements of boundaries and signals. Inecosystems, for e

Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 19th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion as well as economics, which helps students see the cultural and environmental uniqueness of any nation or region. The dynamic nature of the international marketplace is reflected in the number of substantially improved and expanded topics in this 19th, including the following over 300 new academic articles and their findings. All data, text, photos and images have been updated for currency, as has the corresponding content within McGraw-Hill Education's Connect with adaptive SmartBook. Additional updates include:1.Nne Cases: New cases accompany the 19e, enlivening the material in the book and class discussions while broadening a student’s critical thinking skills. These cases bring forth many of the topics discussed in the chapters and dem