No More Monday Morning Blues...You're about to be liberated! Here is the book you've been waiting for-a-step-by-step guide to finding the "work" that expresses and fulfills your needs, talents, and pa
The marketing and advertising arena has been brandwashed. All too often we pray to the product personality rather than look to meet the wants, needs and desires of the shopper and/or consumer. A pro
Foreword by Morgan SpurlockFrom the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service o
Foreword by Morgan SpurlockFrom the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service o
Draws on more than 20 years of experience with some of the world's largest companies to reveal pervasive marketing practices that are used to manipulate consumers, in a critical expose that argues tha
