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184筆商品,1/10頁
Total Relationship Marketing
90折
作者:Evert Gummesson  出版社:Routledge UK  出版日:2008/07/22 裝訂:平裝
This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted - and debated - parts of marketing b
庫存:1
定價:3249 元, 優惠價:9 2924
Relationship marketing in retail micro-enterprises
滿額折
作者:Laiana de Cassia Quadros Araujo  出版社:OUR KNOWLEDGE PUB  出版日:2024/06/30 裝訂:平裝
無庫存,下單後進貨(到貨天數約30-45天)
定價:2279 元, 優惠價:1 2279
Healthcare Relationship Marketing:Strategy, Design and Measurement
95折
作者:Ira J. Haimowitz  出版社:PBKTYFRL  出版日:2024/06/24 裝訂:平裝
無庫存,下單後進貨(到貨天數約45-60天)
定價:2339 元, 優惠價:95 2222
Relationship Marketing—Successful Strategies for the Age of the Customer
90折
作者:Regis McKenna  出版社:Basic Books  出版日:1993/05/20 裝訂:平裝
"From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate?and own ?the market in the Age of the Customer
無庫存,下單後進貨(到貨天數約30-45天)
定價:700 元, 優惠價:9 630
The Future of Relationship Marketing
滿額折
作者:David Bejou (EDT); Adrian Palmer (EDT)  出版社:Taylor & Francis  出版日:2006/05/30 裝訂:精裝
The best papers from the Eleventh Annual Colloquium in Relationship Marketing held in Cheltenham, United Kingdom in 2003The impact of a positive buyer-seller relationship on the profits and customer r
無庫存,下單後進貨(到貨天數約45-60天)
定價:7425 元, 優惠價:79 5866
Fuzzy Methods for Customer Relationship Management and Marketing ─ Applications and Classifications
作者:Andreas Meier; Laurent Donze  出版社:Igi Global  出版日:2012/01/31 裝訂:精裝
As new technologies make greater and greater amounts of data available, making sense of those mountains of information becomes more challenging, complex, and uncertain in terms of making solid managem
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02-25006600[分機130、131]。
Relationship Marketing
作者:Mark Godson  出版社:Oxford Univ Press USA  出版日:2009/04/27 裝訂:平裝
Relationship Marketing has been written in a highly accessible way to ensure clear understanding and ignite the reader's interest. The author presents a critical overview of the subject to enable stu
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Relationship Marketing
作者:Martin Christopher; Adrian Payne; David Ballantyne  出版社:Routledge UK  出版日:2015/11/26 裝訂:精裝
Relationship Marketing: Creating Stakeholder Value extends the analysis of the change in the marketing rationale from a crude concern for increased market share to a strategy aimed at creating long-te
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02-25006600[分機130、131]。
數據挖掘技術(第3版):應用於市場營銷、銷售與客戶關係管理(簡體書)
滿額折
作者:(美)GORDON S.LINOFF; (美)MICHAEL J.A.BERRY  出版社:清華大學出版社(大陸)  出版日:2019/06/01 裝訂:平裝
誰將是忠實的客戶?誰將不是呢?哪些消息對哪些客戶細分有效?如何大化客戶的價值?如何將客戶的價值大化?《數據挖掘技術(第3版):應用於市場營銷、銷售與客戶關係管理》提供了強大的工具,可以從上述和其他重要商業問題所在的公司數據庫中提取它們的答案。自該書第1版問世以來,數據挖掘已經日益成為現代商業不可缺少的工具。在這個新版本中,作者對每個章節都進行了大量的更新和修訂,並且添加了幾個新的章節。該書保留
海外經銷商無庫存,到貨日平均30天至45天
定價:828 元, 優惠價:87 720
LEADING THROUGH RELATIONSHIP MARKETING
90折
作者:RICHARD BATTERLEY  出版社:Mcgraw-Hill; Inc.  出版日:2005/07/30 裝訂:平裝
"Batterley is not afraid to say how it is . . . In this book, he provides the stimulus to inspire and provoke thought about incorporating relationship strategies into a holistic business strategy."--S
無庫存,下單後進貨(到貨天數約45天)
定價:838 元, 優惠價:9 754
RELATIONSHIP MARKETING RE-IMAGINED
90折
出版社:Cengage Learning  出版日:2016/03/30 裝訂:平裝
Marketing is arguably amidst a paradigm shift. With the emerging value co-creation perspective, a single transaction can blossom to a process in which the customer and the marketer collaborate (rather
無庫存,下單後進貨(到貨天數約30-45天)
定價:2518 元, 優惠價:9 2266
Relationship Marketing Fundamentals
滿額折
作者:Flávio Brambilla  出版社:OUR KNOWLEDGE PUB  出版日:2023/07/31 裝訂:平裝
無庫存,下單後進貨(到貨天數約30-45天)
定價:3180 元, 優惠價:1 3180
Relationship Marketing Telecommunication Industry
滿額折
作者:P. Deivasigamani  出版社:SELF PUBL  出版日:2023/02/12 裝訂:平裝
無庫存,下單後進貨(到貨天數約30-45天)
定價:1050 元, 優惠價:1 1050
Total Relationship Marketing
作者:Evert Gummesson  出版社:Taylor & Francis  出版日:2016/12/12 裝訂:精裝
This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted – and debated – parts of marketing b
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Relationship Marketing Telecommunication Industry
滿額折
作者:Deivasigamani P  出版社:WORPLE PR  出版日:2022/12/31 裝訂:平裝
無庫存,下單後進貨(到貨天數約30-45天)
定價:1120 元, 優惠價:1 1120
Relationship Marketing in Sports
作者:Andre Buhler; Gerd Nufer  出版社:Routledge UK  出版日:2009/10/26 裝訂:平裝
Relationship Marketing in Sports is the first book to consider the important topic of relationship marketing in a sports context by discussing and reformulating the principles of relationship marketin
缺貨無法訂購
Healthcare Relationship Marketing
作者:Ira J. Haimowitz  出版社:Ashgate Pub Co  出版日:2011/03/01 裝訂:精裝
This guide to next generation healthcare marketing strategies provides detailed information on designing and implementing complex consumer relationship marketing campaigns for the pharmaceutical indus
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02-25006600[分機130、131]。
Relationship Marketing ─ Creating Stakeholder Value
90折
作者:Martin Christopher; Adrian Payne; David Ballantyne  出版社:Routledge UK  出版日:2002/11/10 裝訂:平裝
Relationship Marketing: Creating Stakeholder Value extends the analysis of the change in the marketing rationale from a crude concern for increased market share to a strategy aimed at creating long-te
無庫存,下單後進貨(到貨天數約45-60天)
定價:2989 元, 優惠價:9 2690
Total Relationship Marketing: Achieving Proper Customer Relevance
作者:John Heinrichs  出版社:Scarlet Tanager Books  出版日:2021/01/16 裝訂:平裝
無庫存,下單後進貨(到貨天數約30-45天)
定價:1380 元, 優惠價:1 1380
Handbook on Research in Relationship Marketing
作者:Robert Morgan; Janet Turner Parish; George Deitz  出版社:Edward Elgar UK  出版日:2011/03/29 裝訂:精裝
Editors Morgan, Parish, and Deitz present students, academics, researchers, and marketing professionals with a collection of academic essays and scholarly articles that together provide a handbook on
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
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