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原文書 (14)
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可訂購商品 (14)
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無庫存 (14)
商品定價

$800以上 (14)
出版日期

2016年以前 (14)
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平裝 (14)
作者

Alan Rugman (EDT) (1)
Christopher A. Bartlett (EDT)/ Yves Doz (EDT)/ Gunnar Hedlund (EDT) (1)
Colin Gilligan/ Martin Hird (1)
Edith Penrose (1)
George Maxcy (1)
Harvey A. Poniachek (EDT) (1)
Howard Cox (EDT)/ Jeremy L. Clegg (EDT)/ Grazia Ietto-Gillies (EDT) (1)
John H. Dunning (1)
Paul Beamish (1)
Peter Killing (1)
Peter W. Turnbull (EDT)/ Stanley Paliwoda (EDT) (1)
Simon Majaro (1)
Thomas Aitken (1)
V. H. Kirpalani (EDT) (1)
出版社/品牌

Taylor & Francis (11)
Routledge (3)

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14筆商品,1/1頁
International Business Handbook
90折
作者:V. H. Kirpalani (EDT)  出版社:Taylor & Francis  出版日:2013/01/10 裝訂:平裝
The focus of the book is understanding international influences that affect international business, and relevant aspects of the world environment. These aspects are economic, physical, sociocultural,
無庫存,下單後進貨(到貨天數約30-45天)
定價:2473 元, 優惠價:9 2226
The Multinational Motor Industry
90折
作者:George Maxcy  出版社:Taylor & Francis  出版日:2013/01/10 裝訂:平裝
This book analyses the multinational enterprise using the example of the world motor industry. It begins by examining the multinational enterprise in general, considering its nature, the economic theo
無庫存,下單後進貨(到貨天數約30-45天)
定價:2473 元, 優惠價:9 2226
Research in International Marketing
90折
作者:Peter W. Turnbull (EDT); Stanley Paliwoda (EDT)  出版社:Taylor & Francis  出版日:2014/06/09 裝訂:平裝
This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maint
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
Multinational Joint Ventures in Developing Countries
90折
作者:Paul Beamish  出版社:Taylor & Francis  出版日:2013/01/10 裝訂:平裝
This book examines how joint ventures work in practice. Drawing on extensive personal experience and using case study examples where appropriate the author analyses the various stages, discusses the p
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
The Growth of Global Business
90折
作者:Howard Cox (EDT); Jeremy L. Clegg (EDT); Grazia Ietto-Gillies (EDT)  出版社:Taylor & Francis  出版日:2013/01/10 裝訂:平裝
In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries and the implications of the changing fa
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
International Corporate Finance ─ Markets, Transactions and Financial Management
90折
作者:Harvey A. Poniachek (EDT)  出版社:Taylor & Francis  出版日:2013/01/10 裝訂:平裝
This thorough, comprehensive introduction to international financial management provides an expert guide to the workings of international capital markets, the financing of international business, the
無庫存,下單後進貨(到貨天數約30-45天)
定價:3150 元, 優惠價:9 2835
The Multinational Man ─ The Role of the Manager Abroad
90折
作者:Thomas Aitken  出版社:Routledge  出版日:2013/01/10 裝訂:平裝
The growth and proliferation of multinational companies has both imposed new responsibilities on and offered new opportunities to, the men who represent them around the world. This book dissects the f
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
New Theories of the Multinational Enterprise
90折
作者:Alan Rugman (EDT)  出版社:Routledge  出版日:2014/03/19 裝訂:平裝
This book brings together the work of noted authorities in the field of multinational enterprises who explain and debate the merits of internalization theory as the new general theory of the multinati
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
Multinationals, Technology and Competitiveness
90折
作者:John H. Dunning  出版社:Taylor & Francis  出版日:2015/06/29 裝訂:平裝
This book explores some aspects of the interface between technology, competitiveness and the role of multinational enterprises in the world economy. This group of essays stresses the role of asset cre
無庫存,下單後進貨(到貨天數約30-45天)
定價:2563 元, 優惠價:9 2307
Strategies for Joint Venture Success
90折
作者:Peter Killing  出版社:Taylor & Francis  出版日:2014/03/19 裝訂:平裝
Although published thirty years ago this book accurately predicted that joint-ventures would become an increasingly prominent feature on the corporate landscape. This book, based on the experience of
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
International Marketing ― Strategy and Management
90折
作者:Colin Gilligan; Martin Hird  出版社:Taylor & Francis  出版日:2014/05/30 裝訂:平裝
This book is a basic text for international marketing courses. It introduces the different elements of the international marketing mix and sets these in context. It discusses the firm’s strategic posi
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
The Large International Firm
90折
作者:Edith Penrose  出版社:Taylor & Francis  出版日:2014/03/19 裝訂:平裝
This book is a study of the economics of the large international firm, but is at the same time a study of one of the world’s most important industries. International firms face difficult problems in a
無庫存,下單後進貨(到貨天數約30-45天)
定價:2833 元, 優惠價:9 2550
Managing the Global Firm
90折
作者:Christopher A. Bartlett (EDT); Yves Doz (EDT); Gunnar Hedlund (EDT)  出版社:Routledge  出版日:2014/03/07 裝訂:平裝
This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390
International Marketing ― A Strategic Approach to World Markets
90折
作者:Simon Majaro  出版社:Taylor & Francis  出版日:2014/03/19 裝訂:平裝
Re-issuing this successful book in its seventh edition the author starts with an overview of basic marketing concepts and their applicability on an international basis. It then covers each ingredient
無庫存,下單後進貨(到貨天數約30-45天)
定價:2655 元, 優惠價:9 2390

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