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一本「平實」而且「好教、好學、好懂」的金融市場課程教科書，具有以下特色。以簡馭繁：涵蓋金融市場課程的核心題材，內容簡明扼要。文字精簡：闡述淺顯易懂。理論之推導嚴謹：理論架構完整，條理分明。以表格與流程圖歸納重要內容：方便讀者閱讀與理解。反映金融市場核心思維、時事、最新政策動態及統計資料的專欄：「金融辭典」、「金融視窗」、「金融焦點」，讀者可就理論與實務相互印證。教師可以將專欄作為上課討論之教材，並作為學期報告題目。豐富的例題：方便讀者現學現用，提高教學與學習效果。應用性的「網路習題」：方便讀者隨時掌握最新資訊。

Comprehensive, accessible guide to technical analysis and market trading strategies Essentials of Technical Analysis for Financial Markets is an all-encompassing handbook on navigating the financial

Essentials of Financial Management is paperback edition of an Open Access e-textbook suitable for students with limited knowledge of finance and financial markets. It answers the main questions of a c

The market-leading undergraduate investments textbook, Essentials of Investments by Bodie, Kane, and Marcus, continually adapts to the dynamic shifts in financial markets while maintaining a core theme – that security markets are nearly efficient, meaning you shouldn't expect to find obvious bargains in these markets. This text places significant emphasis on asset allocation, seamlessly integrating practical applications of investment theory. Focus on investment analysis allows the authors to present the practical applications of investment theory and convey practical value insights. A collection of Excel spreadsheets is provided to give you the tools to explore concepts more deeply. In their commitment to bridging theory with practice, the author team aligns their approach with that of the CFA Institute. The inclusion of questions from previous CFA exams in the end-of-chapter problems, along with CFA-style questions derived from Kaplan-Schweser CFA preparation courses, link