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Selling Sickness ─ How the World's Biggest Pharmaceutical Companies Are Turning Us All into Patients
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ISBN13：9781560258568
出版社：Perseus Books Group
作者：Ray Moynihan
出版日：2006/06/22
裝訂／頁數：平裝／254頁
規格：21.0cm*14.0cm*1.9cm (高/寬/厚)
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商品簡介
Thirty years ago, Henry Gadsden, the head of Merck, one of the world's largest drug companies, told Fortune magazine that he wanted Merck to be more like chewing gum maker Wrigley's. It had long been his dream to make drugs for healthy people so that Merck could "sell to everyone." Gadsden's dream now drives the marketing machinery of the most profitable industry on earth.
作者簡介
Ray Moynihan is one of the world's leading health writers. His work has appeared in the Sydney Morning Herald, The Age, the Australian Financial Review, the British Medical Journal, Lancet and New England Journal of Medicine. Alan Cassels is a Canadian researcher and writer who works on drug policy issues.
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