The Language of Leaders — How Top Ceos Communicate to Inspire, Influence and Achieve Results

The traditional model for what constitutes a good leader is changing, and CEOs and HR professionals now say the ability to understand, motivate and inspire others is the characteristic that is most important when recruiting senior leaders.

Based on interviews with over 60 extraordinary leaders from a wide range business and government sectors, The Language of Leaders provides a unique insight into how they have responded to the demands of a transparent world, reports on what they have learned, and creates a lexicon for successful communication. Their message is resoundingly clear – communication is now a crucial skill of leadership. Topics include: why trust is essential to leadership; how to engage and motivate people; what characteristics to look for when hiring leaders; what steps are needed to take in order to become a more effective communicator.

This second edition includes new interviews with a dozen industry leaders ranging from a financial services ombudsman to education and health care professionals, many of them hard hit by the recession.

Kevin Murray is the Chairman of the Good Relations Group, the Public Relations Division of Chime Communications. He was previously the Chairman of Bell Pottinger, one of the UK's leading PR agencies with 20 offices worldwide, including New York and Washington DC. He was previously the Director of Communications for British Airways and is a former national newspaper journalist, magazine publisher and marketing director.