滿額折
How to Hook a Whale: Secrets of Selling to the Ultra High Net Worth
商品資訊
ISBN13：9789815009118
出版社：MARSHALL CAVENDISH BUSINESS
作者：Marcus Lim
出版日：2022/01/15
裝訂：精裝
商品簡介
商品簡介
What does it take to have billionaires and celebrities on your speed dial, party with high-rollers and be responsible for billions of dollars in annual revenue? In this exciting tell-all, Marcus Lim, a seasoned marketer in VIP international casino sales, spills his secrets on how to wheel and deal with the super-rich. Running a casino may look like glitz and glamour on the outside, but you'll need to be a shrewd businessman, an astute mind-reader and an empathetic psychologist all rolled into one to ensure that all your ultra-high net worth - and ultra-demanding - customers are happy... and Marcus has that in spades. Follow this no-holds-barred guide and win big at work - and in life!
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